Google Trends - Hot Trends

Google Trends has been a very helpful tool since it was released. And now the new Hot Trends is probably even more helpful.

With Hot Trends you can see the what is Hot Today at (close to) real time from Google searches being performed.

The real benefit is that you can see results from News, Google and Blogs at one glance.

Do not confuse this with the most popular searches on Google. Hot Trends has a little more going on in the background algorithm to find those searches that deviate from the basic stuff to a more unique search.

... It's a new feature of Google Trends for sharing the the hottest current searches with you in very close to real time. What's on our collective mind as we search for information? What's interesting to people right now? Hot Trends will tell you. At a glance, you'll see the huge variety of topics capturing our attention, from current events to daily crossword puzzle clues to the latest celebrity gossip. Hot Trends is updated throughout the day, so check back often.

...For each Hot Trend, you will see results from Google News, Google Blog Search and web search, which help explain why the search is hot. ...

...If you want to look further back, you can also see what queries were hot on a particular day. ... If you don't know why, maybe you'll learn something...

Hot Trends aren't the search terms people look for most often -- those are pretty predictable, like [weather] or [games] or perhaps [myspace]. Yes, [sex] too. Instead, the Hot Trends algorithm analyzes millions of searches to find those that are deviating the most relative to their past traffic. And the outcome is the Hot Trends list.

Source : Official Google Blog: What's hot today?